We’re a universal content identification service. Efficient, rapid, easy-to-use.
Powered by award-winning technology from Friend MTS
At the heart of the transformed collaboration between online platforms, responsibility facilitators, and content rights holders.
Our state-of-the-art technology and service help to make digital platforms a safer space where creativity can thrive.
Who is it for?
If you own, host or monitor content shared online or even if you are a mix, Tereo service ensures you have the technology and the support you need.
Responsibility facilitators
Enabling regulatory, law enforcement, and advocacy groups to curtail illegal and harmful content under regional social responsibility guidelines.
Tereo is a robust service for submitting reference fingerprints of content to the Tereo library for material that is illegal or irresponsible within a region, against which online platforms are able to take action.
Define region-specific usage rules to highlight sensitive content flagging to the platform for manual review; reporting to an agency; requesting immediate redress.
Tereo provides tools for computing fingerprints. As a result, reference video does not need to be uploaded to Tereo, reducing costs, lowering complexity, while maintaining security and privacy.
Tereo provides a one-stop shop – once fingerprints are submitted, all platforms can query centrally.
Language agnostic video and audio fingerprinting.
Source affirmation mechanism for platforms to flag "fake news", "deep fakes", and out of context usage to viewers.
As part of the Tereo library, independent of the online platforms, your fingerprints will improve the quality and safety of online communities – helping platforms be more socially responsible.
Rights holders
Empowering rights holders to protect content rights, control video assets, and safeguard creativity.
Rights holders include Content Originators and Rights Owners; those that license the content for distribution, the Licensors; and Brokers who distribute rights to multiple parties.
Tereo is a robust service for submitting reference fingerprints of content.
Tereo supports all distribution-ready assets including live services, time-shifted, and on-demand content.
Tereo provides tools for computing fingerprints within your production chain. As a result, reference video does not need to be uploaded to Tereo, reducing costs, lowering complexity, while maintaining security.
Tereo provides a one-stop shop – once fingerprints are submitted, all platforms can query centrally, based upon your defined lifecycle rules.
Language agnostic video and audio fingerprinting.
You define business/usage rules describing how content is to be handled if found on a platform.
Platform owners
Providing tools for platform owners to proactively tackle infringing and illegal content, protect revenue and reputation and enhance social responsibility.
Platform owners include Social Media platforms; messaging services; and online storage services.
Review Live and on-demand content uploaded by users against Tereo’s vast library of content fingerprints to check for…
material for which they don’t own the rights.
material determined to be illegal or non-compliant within the region by our network of responsibility facilitators.
Tereo provides tools for computing fingerprints within your ingest chain. As a result, source video does not need to be uploaded to Tereo, reducing costs, lowering complexity, while maintaining security and privacy.
Scalable, mature and exclusive fingerprinting technology which has been widely deployed over many years.
Language agnostic video and audio fingerprint searching.
Tereo helps you to bolster existing content moderation workflows, or act as a basis for new ones.
Tereo helps you to bolster existing copyright redress/strike workflows, or act as a basis for new ones.
Hybrid application?
You are a Platform Owner and want to have your own responsibility repository?
To reinforce content moderation workflows, Tereo enables you to have a repository of material you want flagged within your internal systems. You can still search Tereo’s Rights holders and external Responsibility facilitator repositories.
You are a Rights holder, but you’re also a responsibility facilitator?
Maybe you're a major publisher of premium entertainment content, but also a trusted publisher of news – Tereo accepts fingerprints for both: have your valuable copyrighted material protected and be a facilitator for responsibility by submitting trusted news sources.
You are a Platform Owner, with user generated content contributions, but you also create original content for which you hold the rights.
Tereo allows you to query with fingerprints for contributed content, fulfilling social responsibility obligations, whilst also providing the ability to submit assets as a Rights holder and claim ownership.
How it works
Step 1 User contribution
A user uploads or streams video to a social media platform for shared distribution online.
Step 2 Fingerprinting
The platform generates a unique granular fingerprint of the uploaded video using Tereo’s technology.
Step 3 Library query
The platform sends the generated fingerprint along with related metadata to Tereo's central library of copyrighted and illegal material for verification.
Step 4 Verification
Tereo rapidly searches its reference libraries for fingerprint matches. When matches are verified, Tereo identifies a policy from the reference’s business rules and/or usage guidelines.
Step 5 Policy action
Tereo then returns the policy to the requesting platform to take action.
Contact us
We are here to help protect your revenue, reputation, and make digital platforms safer for all.
Learn how to make Tereo’s universal content identification service work for you.
tereo is a brand owned and operated by Tereo Limited.
Tereo Limited is a wholly owned subsidiary of Friend MTS Limited.
Friend MTS is a data controller and data processor under the General Data Protection Regulation (GDPR) rules, and it is registered with the Information Commissioner’s Office with Registration Reference Z9874700.
The registered office of Friend MTS is Eleven Brindleyplace, 2 Brunswick Square, Birmingham B1 2LP, United Kingdom. In this notice, references to ‘the Company’, ‘we’, ‘our’ or ‘us’ mean Friend MTS Limited
At Friend MTS, we take your privacy seriously, and this Privacy Policy sets out how and why we collect, store and use information about you when you use or interact with our website, www.tereo.id, and where we otherwise obtain or collect information about you.
This Privacy Policy addresses the following:
Website visitors
Marketing & service emails
Recruitment
Customers
Children’s personal data
Data security
Links to other websites
Access to your personal information
Any questions regarding this policy and our privacy practices should be sent to privacy@friendmts.com.
Website visitors
When someone visits www.tereo.id, we use a third-party service, Google Analytics, to collect standard internet log information and visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site. This information is only processed in a way which does not identify anyone. We do not make, and do not allow Google to make, any attempt to find out the identities of those visiting our website. You can find more information about how cookies are used on our website in the Cookies Policy (at end of this page).
If we do want to collect personally identifiable information through our website, such as via our contact webform or recruitment webform, we will be up front about this. We will make it clear when we collect personal information, and we will explain what we intend to do with it.
Marketing and service emails
We use a third party provider Hubspot to manage website forms, and email double verification. This is linked to our Capsule CRM service for contact management. We gather statistics around email opening and clicks using industry standard technologies to help us monitor and improve our e-communications. For more information, please see Hubspot’s Privacy Policy and the Capsule CRM Privacy Policy. We also use Mailchimp to process and deliver email newsletters.
We would encourage you to update your communication preferences in our emails to ensure that you are receiving relevant communications from us. You can unsubscribe to marketing or service team mailings by clicking the unsubscribe link at the bottom of any of our emails.
Recruitment
Any personal data provided for recruitment will only be used for this purpose. The information we collect will include contact details, social and professional profiles, education and work experience. We use a third party provider, Workable, for our recruitment data services – see Workable Privacy Policy. Candidates can access their data, or request that it is deleted, rectified or restricted in terms of processing, by sending an email to privacy@friendmts.com.
Customers
To gain the full benefits of Tereo's services, and to gain access to certain websites (which require a login process), we need to collect your full name, business email address, job title and company information.
We use that information for several reasons: to tell you about activities relevant to your content protection services; to contact you if we need to obtain or provide additional information; to check our records are right and to check every now and then that you’re happy and satisfied with the services provided by Friend MTS. We will never sell our customer email list to any other organisation or business.
Due to your contracting of Friend MTS to provide content protection services, we believe we have a legitimate interest in holding your contact information as defined in the ICO’s guide to the GDPR legislation available to view here.
If you have any questions about our use of your data, or you wish to challenge our assumption that you consent to our holding of your information for legitimate interests, please contact privacy@friendmts.com.
Children’s personal data
Friend MTS does not knowingly collect any personal data from children under the age of 16. If you are under the age of 16, please do not submit any personal data through our websites or service(s). We encourage parents and legal guardians to monitor their children’s internet usage and to help enforce this notice by instructing their children never to provide personal data through our service(s) or websites without their permission. If you have reason to believe that a child under the age of 16 has provided personal data to us through our websites or service(s), please email privacy@friendmts.com and we will endeavour to delete that information and terminate the child’s account from our databases.
Data security
When you share your personal data with Friend MTS, we will process that data in accordance with our responsibilities under the Data Protection Act 2018 and other relevant legislation, including GDPR that came into effect in May 2018. We will keep your data safe and secure. To prevent unauthorised access, maintain data accuracy and ensure the correct usage of information, we monitor and adjust our physical, electronic and managerial procedures to safeguard and secure your personal data while in our care, or in the care of any outside suppliers with whom we may contract to process your data on our behalf.
Links to other websites
This privacy notice does not cover the links within www.tereo.id connecting to other websites, including Twitter and LinkedIn. Those sites are not governed by this Privacy Policy, and if you have questions about how a site uses your information, please check that site’s privacy statement.
Access to your personal information
You are entitled to access the personal information that Friend MTS holds about you. All requests should be made in writing, please send an email to privacy@friendmts.com.
You have the right to:
Request a copy of the personal data we hold about you. We require you to prove your identity with two forms of approved identification. We will respond within 30 days of receipt of any written request and confirmed ID. We will not charge for processing these requests unless the request is manifestly unfounded or excessive.
Have any inaccuracies in your data corrected. To update the details we hold, an individual should contact our data protection contact.
Request that we delete your personal data so it is erased from the company’s records (within regulatory and/or statutory limitations).
Have the data we hold about you transferred to another organisation.
Object to certain types of processing, such as direct marketing.
Object to automated processing, including profiling.
Cookies Policy
We use a system of classifying the different types of cookies which we use on the website, or which may be used by third parties through our websites. The classification was developed by the International Chamber of Commerce UK, and it explains more about which cookies we use, why we use them, and the functionality you will lose if you decide you don’t want to have them on your device.
What is a cookie?
Cookies are text files containing small amounts of information which are downloaded to your personal computer, mobile or other device when you visit a website. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognises that cookie. Cookies are useful because they allow a website to recognise a user’s device.
How long are cookies stored for?
Persistent cookies – these cookies remain on a user’s device for the period of time specified in the cookie. They are activated each time the user visits the website that created that particular cookie.
Session cookies – these cookies allow website operators to link the actions of a user during a browser session. A browser session starts when a user opens the browser window and finishes when they close the browser window. Session cookies are created temporarily. Once you close the browser, all session cookies are deleted.
Cookies do lots of different jobs, like letting you navigate between pages efficiently, remembering your preferences, and generally improve the user experience.
Cookies used on the tereo.id website
A list of all the cookies used on the tereo.id website by category is set out below.
Strictly necessary cookies
These cookies enable services you have specifically asked for. These cookies are essential to enable you to move around the Tereo website and use its features, such as accessing secure areas of our website.
Performance cookies
These cookies collect anonymous information on the pages visited. By using the website, you agree that we can place these types of cookies on your device.
These cookies collect information about how visitors use the website, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies do not collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how the website works.
Functionality cookies
These cookies remember choices you make to improve your experience. By using our website, you agree that we can place these types of cookies on your device.
These cookies allow our website to remember choices you make (such as your user name, language or the region you are in) and provide enhanced, more personal features. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services you have asked for, such as watching a video or commenting on a blog. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.
Third party cookies
These cookies allow third parties to track the success of their application or customise the application for you. Because of how cookies work, we cannot access these cookies, nor can the third parties access the data in cookies used on our site.
For example, if you choose to ‘share’ content through Twitter or other social networks you might be sent cookies from these websites. We don’t control the setting of these cookies, so please check these websites for more information about their cookies and how to manage them.
